In this article · 7 sections
For many parents, the school website is the first impression. They check admission dates, fee information, board affiliation, facilities and safety before deciding which schools to visit. A clear, updated website saves your office staff from answering the same questions on the phone and brings more serious admission enquiries.
Must-have pages
- About: history, vision, management, principal's message.
- Admissions: classes open, age criteria, process, important dates, documents required, enquiry form.
- Fee information: fee structure or a clear statement on how to get it.
- Academics: board, curriculum, subjects, co-curricular activities.
- Faculty: qualifications and experience.
- Facilities: labs, library, sports, transport routes, smart classes.
- Safety: CCTV, transport safety, medical room, staff verification.
- Notices and circulars: holidays, exams, events — updated regularly.
- Gallery: events, sports days, annual functions.
- Contact: map, phone, email, office timings.
Mandatory disclosures
Affiliated schools (for example CBSE schools) are generally required to publish mandatory public disclosure information on their websites in a prescribed format — affiliation details, infrastructure, staff, fee and results. Check your board's latest circular and keep this section up to date.
Admission season SEO
- Pages targeting "best school in [area]", "nursery admission [city] 2027", "CBSE school near [locality]".
- Google Business Profile with photos and reviews from parents.
- Update admission pages early — parents start searching months before the session.
Parent communication
A notice board section, downloadable calendar and links to the school app or WhatsApp channel reduce phone calls. Keep sensitive student data off the public site.
Design tips
- Mobile-first — most parents browse on phones.
- Real photos of students (with consent) rather than stock images.
- Easy-to-find admission button on every page.
- Fast loading; compress large gallery images.
Frequently Asked Questions
Should schools publish fees online?
Transparency builds trust, and some boards require fee disclosure. At minimum, state the fee heads and how parents can get the full structure.
Can parents apply online?
Yes — an online admission enquiry or registration form, with document upload, saves time for both sides.
How often should the website be updated?
Notices weekly during the session, admission information before each admission season, and disclosures whenever details change.
Get a school website
Joboo Web builds school websites with admission forms, notice boards and easy admin panels. Contact us or see our web development services.